2.18.2013

Miu Miu's Shack of Love









Prada's sassier sister brand, Miu Miu, has released a more praised than controversial campaign for their Spring/Summer 2013 collection. The campaign features supermodel Adriana Lima, who has no doubt secured her modelling comeback in this campaign, following the steps of Kate Moss. In this campaign, the clothes seem more like a backing to the exploration of female relationships and interaction, whilst the claustrophobic music of Biosphere heightens the closeness and underlying menace of women when together. Now, the campaign is not for the prejudice, since the video and images depicts romance, seduction and hints of lesbianism, but all this equates to a beautiful, endearing campaign that addresses the increasing acceptance of female empowerment and sexuality. Watch the advertising campaign below:


Note: go to the official Miu Miu channel to see each model up close in their personal campaigns
Images and video courtesy of Miu Miu

No comments:

Post a Comment